Genre

GENRE

Adventure

Christopher Magnuson

N190 Spring 2009

2-23-2009

Target Audience and Attitudes

Target Audience Analysis

Gender: Male and Female

Age: 4-99

Interests: Camping, Roadtrips, Family

Habits: TV Dinners

Other things they like to watch or read: Documentaries

What they do in their spare time: Hang out with friends, Watch sports, Going

out/Having fun, Exercise, Sleep, Camping

Things they buy: Fast food, Electronics, Music, Movies, Cars, Houses

Where they live: With their parents, College dorms, Apartments, Houses, Subdivisions

Income level: 0 - $100,000

Maximum education level: Bachelor degree

Anything else that is relevant: Many like to get out and explore

Campout Adventure

One bright sunny day in the Colorado Rockies the Helenbecker family was driving to their campsite destination. They had already been driving 2,000 miles from their hometown of NY City, and their destination was almost reached….until suddenly the gas dial hit “Empty”. They were surrounded by mountains and rivers, but no gas station. Hoping to find the campsite before they ran out of gas was nearly impossible. As they drove farther, the tension increased. Suddenly with no gas left in the tank, the car came to a quiet halt. The family’s young children burst out crying because they knew the end was not in sight and getting out of the car seat would be even longer. So the dad checked the GPS and noticed there was a gas station only 4.7 miles away. Without further a due, the father set out toward the gas station. After about 1.5 hours of running and walking he arrived and asked for help. In the meantime, the rest of the family received a knock on the window. It was a man check if everything is alright. After realizing their situation, the man offered his small container of gas to fill up the tank. Soon enough they were able to move and headed towards the filling station. In about a minute, there was this elderly man bringing back the husband to aid his family. The family soon drove right past them. Thankfully, the children saw their father and Mrs. Helenbecker came to a screeching halt. After saying their words of gratitude, the family headed to their campsite for the rest of the week.

The End